E-commerce · Fashion · Made in Spain
Bullfeet
An e-commerce experience where every trainer starts as a blank canvas.
Online store, 3D customiser and internal system connected to the production process.
The problem before writing any code.
Bullfeet needed more than an online store: every customer had to be able to design a trainer and see the result before purchasing.
That configuration then had to become a production-ready order containing the materials, colours and images needed to manufacture exactly what the customer had created.
What I designed and developed.
A complete solution connected to the way the business actually works.
- 01
A complete e-commerce platform, from catalogue and product page to checkout.
- 02
A custom-built 3D configurator for changing materials, colours and details in real time.
- 03
An internal order management system connecting purchases with production.
- 04
SEO strategy and Google Ads campaigns in Spain and the United States.
How everything fits together.
- 01
Customer configures
They design a trainer and see every change in real time.
- 02
Order is created
The configuration becomes structured data and images.
- 03
Team reviews it
The order reaches the internal panel ready for validation.
- 04
Production starts
The workshop receives the exact information needed to make it.
Reached number one on Google for “custom trainers” in Spain and the United States.